hertz.com

scanned 9/25/2026, 11:01:47 PM · took 291s · Car RentalMuse (Meta) · muse-spark-1.3 · HTTP · Target hertz.comA measurement at one moment, not a verdict · Methodology

38/ 100

DNeeds work

AI agents see an empty Hertz homepage with zero links, so they answer about Hertz from Google instead of hertz.com.

The one fix worth most right nowGet the fix files →

Put the main links in the raw HTML+1038 → 48

All of them together: 94 (A)

Projected from the audit record. After fixing, re-run the task or re-measure to confirm.

Agents could load hertz.com reliably but found a homepage with zero links in raw HTML, leaving nothing to follow. With no /llms.txt, /sitemap.xml, or /robots.txt, they bypassed site navigation and used external web search in 9 of 10 tasks with heavy bridging friction every time. As a result only 2 of 10 tasks fully succeeded with the site's own URLs cited, and 7 tasks cited no hertz.com URL at all. The site is reachable but effectively invisible to agents, so users get third-party descriptions of Hertz instead of Hertz's own answers.

What works

Homepage returns HTTP 200 with no redirect loop and no bot blocking, and reliability was 100% across runs.
Signup and contact intents achieved full verdicts with the site's own URLs cited, showing some conversion and contact paths are discoverable when agents persist.

What to fix

For each item: its current state, why it matters, how to fix it and how to check. The same content comes as files you can hand straight to whoever does the work.

Putting the items together…

Fix files

Files generated from this audit. Paste them in, or hand them to a coding agent. Have someone review them before they go live.

Building the fix files…

Detailed results

The results behind the score, and the measurement record.

Discovery

5/20

Access

19/30

Navigation

5/30

Completion

9/20

1.Can an agent get into the site at all?90/100

HTTPREDIRECT

Evidence

homepage HTTP 200
redirect hops: 1

2.Does the site let agents through rather than block them?35/100

ROBOTSBOT

Evidence

no bot blocking observed
/robots.txt absent
A CAPTCHA is holding the content back: Imperva
First byte after 484ms

3.Does it publish machine-readable guidance?0/100

LLMS.TXTSITEMAPROBOTS

Evidence

/llms.txt — absent (HTTP 404)
/llms-full.txt — absent (HTTP 404)
/sitemap.xml — absent (HTTP 404)
/sitemap-index.xml — absent (HTTP 404)
/sitemap_index.xml — absent (HTTP 404)
/robots.txt — absent (HTTP 404)

4.Is the raw HTML readable without running JavaScript?0/100

HTMLSSR

Evidence

0 links in the raw HTML

5.Does the site answer pricing itself?25/100

PRICINGFAILED

Evidence

outcome success · verdict failed
the final answer cited no URL from this site
site-guided navigation 0%
2xx rate 100%
done_big_detour

6.Does the site guide an agent through signing up?80/100

SIGNUPFULL

Evidence

outcome success · verdict full
the final answer cited this site
site-guided navigation 0%
2xx rate 100%
done_big_detour

7.Can an agent reach the API docs and auth method?25/100

API-DOCSFAILED

Evidence

outcome success · verdict failed
the final answer cited no URL from this site
site-guided navigation 0%
2xx rate 100%
done_big_detour

8.Can an agent reach the getting-started guide?28/100

GET-STARTEDFAILED

Evidence

outcome success · verdict failed
the final answer cited no URL from this site
site-guided navigation 17%
2xx rate 100%
done_big_detour

9.Does the site guide an agent to support?31/100

SUPPORTFAILED

Evidence

outcome success · verdict failed
the final answer cited no URL from this site
site-guided navigation 29%
2xx rate 100%
done_big_detour

10.Can an agent reach a human contact?85/100

CONTACTFULL

Evidence

outcome success · verdict full
the final answer cited this site
site-guided navigation 25%
2xx rate 100%
done_big_detour

11.Can an agent find branch or store locations?27/100

LOCATIONSFAILED

Evidence

outcome success · verdict failed
the final answer cited no URL from this site
site-guided navigation 8%
2xx rate 100%
done_big_detour

12.Does it state the refund or cancellation rule with a deadline?29/100

POLICYFAILED

Evidence

outcome success · verdict failed
the final answer cited no URL from this site
site-guided navigation 20%
2xx rate 100%
done_big_detour

13.Can an agent reach the latest notice, with its date?62/100

LATESTPARTIAL

Evidence

outcome success · verdict partial
the final answer cited this site
site-guided navigation 33%
2xx rate 100%
done_big_detour

14.Can an agent compare two plans or products?25/100

COMPAREFAILED

Evidence

outcome success · verdict failed
the final answer cited no URL from this site
site-guided navigation 0%
2xx rate 100%
done_big_detour

WebMCP — what the site declares about itself

Not checked

This audit ran with the WebMCP check switched off. That does not mean there are no tools — it means we did not look. Turn on "Check WebMCP" when re-auditing.

Act-stage check (nothing submitted)

Checks whether an agent could fill in the forms and press the buttons, up to the point of pressing. No form was submitted, nothing added to a cart, nothing paid. Report only; not scored.

The act stage was not checked in this audit.

Per-task results

Task	Verdict	Own-site share	Request success	Followed guidance	Cited own site
find pricing	Failed	67%	100%	0%	No
create an account	Full	75%	100%	0%	Yes
find api	Failed	60%	100%	0%	No
get started	Failed	50%	100%	17%	No
get support	Failed	36%	100%	29%	No
contact a human	Full	75%	100%	25%	Yes
find a branch	Failed	67%	100%	8%	No
refund policy	Failed	60%	100%	20%	No
latest notice	Partial	83%	100%	33%	Yes
compare two options	Failed	60%	100%	0%	No

About this report

Measured: 9/25/2026, 11:01:47 PM GMT+9
Engine: Muse (Meta) · muse-spark-1.3 · HTTP

This is what AI agents could do on the site at the time above, measured by actually using it. It is not a verdict on the site or the company, and the result can change when the site does.

Methodology →About AOO-Bot and opting out →